Bob Michaels/ai
About Bob MichaelsAustin, TX / Remote US

On the web since before it was a standard, from Austin.

I work as a Web & AI Systems Architect: I rebuild how a company is understood on the web and by the AI models, and I build the systems underneath it. That rests on a career that started in 1994, when fewer than 20,000 websites existed and HTML would not be standardized for another year.

Every discipline of the digital web has come through my hands since: the early commercial internet, streaming infrastructure, Fortune 5 and federal-grade platforms, accessibility law, and now production AI. I have founded companies, led the teams inside them, and delivered for buyers who could not afford a failure. What follows is that record, and it is why the AI work ships and holds up.

How I work

Human-directed, AI-accelerated. I manage every step. Nothing is vibe-coded, and nothing ships on a prompt and a hope. AI is my development partner, I review everything it and its sub-agents produce, and I built the interface I work in so I can see the work and approve every change as it happens. That discipline is what makes the output production-grade instead of AI slop, and it is why one person moves this fast.

The method behind it: HALO
Where it comes from

The web has changed six times since I started, and I shipped through every one.

I have been early to every platform change since 1994, and I have delivered from Austin the whole time without a gap. Every call I make now comes out of that.

1994

The web, before HTML was a standard

AzTech Interactive, founded with my brother John. I coded my first websites when fewer than 20,000 websites existed on the entire internet, among them the first sites for Ray Benson and Asleep at the Wheel, and for Jimmie Vaughan. I have shipped the web every year since.

1995

Streaming, the moment it existed

RealAudio 2.0 shipped that October, the first version that could carry a live stream. Inside its release window I put the first live music internet stream from Austin on the air, out of Steamboat on 6th Street.

1996

AudioNet comes looking

The Steamboat webcasts drew Mark Cuban's AudioNet and the production partnership began. 100+ live broadcasts over the partnership years, and $600K+ raised to build the infrastructure.

1998 → 1999

The first one at real quality

With AudioNet now Broadcast.com: the first VHS-resolution, 30fps, CD-quality live music stream, Jimmie Vaughan at Austin Music Hall, delivered on Microsoft streaming technology.

c. 2001

The United Nations

I built a knowledge-sharing system for city governments with Tim McClure of GSD&M, then presented it at the U.N. to a meeting of mayors from around the world.

2003

Enterprise scale

Dell's Worldwide Trade Compliance Profiling System, taken over by Dell Americas and rolled out to the salesforce worldwide. Secured information exchange for Lockheed Martin, Boeing, and Raytheon.

2008

The patent

U.S. Patent 7,373,346, "Methods and apparatus for improved security services", granted on the security architecture behind that enterprise work.

2010

Higher education at scale

Twelve years at Cascade Factory. Enterprise web for 40+ university platforms, including Texas A&M, the University of Texas, Emory, and the University of California system.

2011

Public trust

Every public-facing .gov property for the Texas General Land Office, and 11 years as its Web Accessibility Officer holding them to Section 508 and ADA.

2017

A federal first

recovery.texas.gov, the first CDBG-DR/MIT website in history. HUD published the Best Known Practices as a development model.

2025

Production AI

The entire Trinzik platform: the five-platform Research Engine, Agentic Websites, Compliance-Grade Chatbots. This site is the working demonstration.

2026

Now

The argument

The Content Engineering whitepaper and the post-CMS thesis. Early again, and this time with the receipts from the last time.

Twelve entries, 1994 to now. Ask me about any of them.

Every one of these shipped, and stayed up.

Austin, 1994 to now, without a gap

2025 → now

Trinzik

Austin, TX

Co-Founder & Technical Architect

I architected and built the entire production AI platform the company sells.

The Research Engine reads how ChatGPT, Claude, Perplexity, Gemini, and Grok describe, cite, and recommend a category, on locked prompts with official-domain verification. Agentic websites ship straight to code with editorial approvals and machine-readable surfaces. Compliance-grade chat answers only what it can cite. My brother John runs the company and sells it. I built the technology under it, and it runs Trinzik client engagements in production today.

Five-platform measurementAgent orchestrationRAG and citation groundingA2A

2021 → now

ContentAccess

Austin, TX

Co-Founder (Limited Advisory Role)

I co-founded an accessibility practice built on WCAG 2.0 AA and Section 508 compliance.

Web accessibility compliance and inclusive technology for enterprise and government organizations. I co-founded the practice and hold a limited advisory role in it now. It is the same standards work I did as Web Accessibility Officer at the Texas General Land Office.

WCAG 2.0 AASection 508Inclusive designAdvisory

2011 → 2022

Texas General Land Office

Austin, TX

Senior Developer & Web Accessibility Officer

I built the first CDBG DR/MIT federal disaster recovery site, and HUD shared my Best Known Practices as a development model.

Every public-facing .gov property for the agency: glo.texas.gov, recovery.texas.gov, vlb.texas.gov, cleancoast.texas.gov. Section 508 and ADA compliance across all of them. Federal recovery money moved through systems that could not go down and could not exclude anyone. That is where compliance stopped being a checklist for me and became a design input.

Federal partnershipHUD Best Known PracticeSection 508 · ADA

2010 → 2022

Cascade Factory

Austin, TX

Managing Partner & Enterprise Web Development Leader

Twelve years owning the delivery for clients who do not tolerate downtime.

Enterprise web platforms for Texas A&M, the University of Texas, Emory, and the University of California system, alongside Fortune 5 technology clients. I set the architecture, led the team, held the client relationships, and stayed accountable for what shipped. Accessibility leadership ran through all of it.

40+ universitiesFortune 5Team leadership

2003 → 2010

RLM Creative

Austin, TX

Owner, Advanced Web Development Solutions

I built Dell's Worldwide Trade Compliance Profiling System, and I hold U.S. Patent 7,373,346.

Dell Americas took the system over and expanded it to salespeople worldwide. It mapped federal denied-party and denied-entity regulations, gave the sales, credit, and compliance divisions the federal reporting they needed, and plugged directly into DOMS, Dell's proprietary system at the time. I also delivered large-scale digital communications systems for Compaq before the HP acquisition, for Tivoli Systems, and work for Los Alamos National Laboratory. That is the same problem a multi-agent AI system has to solve now: one process running clean across divisions that do not answer to each other.

DellCompaqTivoli SystemsLos Alamos National Laboratory

1998 → 2003

Galactic Group

Austin, TX

Founder & Managing Partner, Streaming Media Pioneer

I had already put the first live music stream from Austin on the internet, so I founded the company and raised $600K+ to build the infrastructure behind it.

That first stream went out in 1995 from Steamboat, a nightclub on 6th Street, on RealAudio 2.0, the release that made live streaming possible at all. Mark Cuban's AudioNet came looking, the Broadcast.com partnership followed, and 100+ live shows went out with it, including Willie Nelson, Barenaked Ladies, Lee Greenwood, and Dickie Betts. Then the quality first, in 1998 to 1999: VHS resolution, 30fps, CD-quality audio, Jimmie Vaughan at Austin Music Hall, on Microsoft streaming technology. I founded the company, raised the capital, and ran the production. I was roughly a decade early to streaming. I am early again, and I know what that period looks like from the inside.

Broadcast.com100+ live shows$600K+ raised

1994 → 1998

AzTech Interactive

Austin, TX

Founder & CEO, Early Web Development Pioneer

I founded my first company at the start of the commercial internet and shipped sites before HTML was a standard.

I started building for the web in 1994, when fewer than 20,000 websites existed on the entire internet and HTML itself would not be standardized for another year. Director 3.0, early HTML, ActionScript, and clients who had never had a website before. Every platform shift since has looked familiar from the first week.

Before HTML was a standardEst. 1994
Credentials
B.A. Radio-Television-Film, UT AustinU.S. Patent 7,373,346Co-founder, ContentAccess (accessibility)Eagle Scout at 14Delivered from Austin since 1994

What I build with.

Hands on the code since 1994
AI & Innovation

Five-platform AI-visibility measurement (GEO), multi-vendor LLM orchestration, citation-grounded RAG, agentic websites, discoverable and callable machine identities (A2A protocol and agent cards), AI-native web architecture

Streaming & Media

Live streaming pioneer, multi-camera production, live sound engineering, digital media production, Broadcast.com integration

Web Development

Expert HTML/CSS, systems architecture, enterprise web development, content management, accessibility compliance (WCAG 2.0 AA, Section 508, ADA)

Enterprise Systems

Government solutions, university systems, Fortune 5 enterprise architecture, federal partnership development, HUD collaboration

Patent & Security

U.S. Patent 7,373,346, security management systems, networked software systems, internet-accessible databases

Early Web Pioneer

Pre-HTML 1.0 development, Director 3.0, ActionScript, web advancement knowledge accumulated since 1994

Who I have delivered for.

Technology Giants
Dell Computer (Worldwide Trade Compliance Profiling System), Compaq Computer, Tivoli Systems, Los Alamos National Laboratory
Higher Education
Texas A&M, University of Texas, Emory University, University of California system, Berkeley College, California State University, Northwestern University in Qatar, and 40+ others
Music Industry
Willie Nelson (Grammy-nominated album), Barenaked Ladies, Lee Greenwood, Dickie Betts / Allman Brothers Band, Nikki Cleary (Jive Records)
Government
Texas General Land Office, HUD partnership, Best Known Practices (BKPs), federal disaster recovery systems
Partnerships
Mark Cuban's Broadcast.com, Freefalls Entertainment, major recording artist collaborations

Where the discipline came from.

Before 1994

Education

B.A. in Radio-Television-Film (RTF)

University of Texas at Austin

Audio production and sound engineering specialization

Early achievements

  • Eagle Scout at age 14
  • TAG Program participant (Talented and Gifted)
  • High school football letterman (Grapevine High School, 1986)
  • U.S. Coast Guard Merchant Marine License, sailing instruction and charter operations
  • Blue Belt in Kenpo Karate

Family legacy

Mother
Elementary school teacher for 45 years, taught Bob how to teach and achieve goals
Father
Expert insurance agent and accomplished yachtsman, owned a sailing school and charter business on Lake Grapevine
Grandfather
WWII hero and world record holder, oldest private pilot license recipient at age 72
Great-grandfather
German immigrant and Wells Fargo stagecoach driver
Brother
John Michaels, current business partner at Trinzik
Bob Michaels playing guitar on stage
Since 1988

I have been playing since 1988. I still do.

In 1995 I ran the first live music internet stream out of Austin, from a 6th Street bar, the month the technology could first carry one. I was a working guitarist then, running my own live sound while I played. That is where the instinct comes from, and I was roughly a decade early on it.

The record is the reason to believe. The work is current.

The fastest way to test any of it is to ask the agent, or to have me run a head-to-head read on your own category.